INTERACTIVE VIDEO

Get ready to explore the world of business with this interactive video. Once launched, you'll dive into interactive activities, master case study analysis, and challenge your knowledge with a multiple-choice quiz
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OVERVIEW

Are you interested in learning about the key factors that businesses should consider when selecting suppliers? In this interactive video, we'll take a deep dive into the world of procurement and explore the crucial role of selecting the right suppliers for your business.

We'll begin by highlighting the disastrous consequences that can arise when businesses choose the wrong suppliers, using the infamous case of KFC's chicken shortage as an example. From there, we'll introduce you to Finest Fisheries Limited and Cheepacod, two suppliers from Iceland competing for a contract to supply fish to Captain's Crunchies, a new fish finger manufacturer based in the UK.

We'll take a look at the various factors that businesses must consider when selecting suppliers, including quality, price, and reliability, as we follow Ruby Harmond, the procurement manager of Captain's Crunchies, as she assesses the two suppliers to make an informed decision. By the end of the video, you'll have a better understanding of the importance of supplier selection and how it can help your future business remain competitive and successful in the long run.

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  • DETAILED EXPLAINER VIDEO
  • 10 QUESTION MULTIPLE-CHOICE QUIZ
  • 6 INTERACTIVE ACTIVITIES
  • INTERACTIVE CASE STUDY
  • SUPPORTING STUDENT WORKSHEETS

CASE STUDY ANALYSIS
KFC

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  • The interactive case study explores KFC, an American fast-food chain famous for its fried chicken. In 2018, KFC branches in the UK ran out of chicken due to a change in supplier and operational issues, leaving customers frustrated. However, the company won back customers with an apologetic advert published in a national newspaper. 

Teacher Resources

Below you can find a range of teaching resources, from printable PDFs to Google Forms, along with an uninterrupted video to play to the entire class.

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