🎅✨ It’s 1995, and Coca-Cola’s Trucks Are Lighting Up Christmas! ✨🎅
This week, dive into our case study on Coca-Cola’s new "Holidays Are Coming" truck campaign. Students will explore how this bold marketing move establishes the brand’s Christmas connection, drives customer excitement, and tackles the challenge of high costs. Featuring differentiated tasks to suit all learners, this is the perfect resource to make real-world connections in GCSE Business Studies.
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