INTERACTIVE VIDEO
OVERVIEW
So what is the purpose of business and enterprise? In this interactive video, we will explore the basic concepts of business and why it exists. Businesses have been an integral part of society for centuries, and we'll see how they've evolved over time to adapt to changing circumstances.
Every business is launched with a specific purpose, which includes meeting customers' needs and wants, generating income, and having a positive impact on society. We'll take a closer look at Walt Disney, who asked himself why there couldn't be an amusement park that was fun for both adults and children. This led to the creation of Disneyland Resort in California, a prime example of a business that has developed a competitive advantage.
By the end of this video, you will have a solid understanding of the fundamental concepts of business and enterprise. You will learn why businesses are important, how they function, and the challenges they face. Get ready to embark on a journey through the exciting world of business.
CASE STUDY ANALYSIS
DISNEY
DISNEY