CASE STUDY ANALYSIS
LUSH COSMETICS

This case study analysis worksheet encourages students to apply their knowledge from the video by responding to an 'Analyse' question. Each case study is relevant to the topic and grounded in real-world business scenarios. The worksheet offers three levels of complexity, catering to diverse learners. It employs the B-L-T (Because, Leading To & Therefore) approach, guiding students in constructing analysis chains. The worksheet is available in print-ready PDF or editable PowerPoint, suitable for Google Classroom or Microsoft Teams. An answer sheet is also included.

  • The case study explores LUSH Fresh Handmade Cosmetics, a campaigning company that produces fresh handmade cosmetics with an ethical ethos. LUSH supports various causes and groups and is passionate about developing preservative-free cosmetics. Their use of social media platforms, particularly Instagram, with the hashtag #LushLife, has helped to promote their eco-friendly ethos and boost their community. 

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